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Social Media Manager

We are looking for a Social Media Manager to manage our company’s social media marketing and advertising. Your responsibilities will include planning and goal setting, development of brand awareness and online reputation, content management, SEO (search engine optimization), targeted digital marketing and generation of inbound traffic and cultivation of leads and sales. Additionally, the Social Media Manager is in charged of the overall execution of the social media calendar.


Responsibilities:

  • Develop benchmark metrics to measure the results of social media programs; develop reports on effectiveness of campaigns
  • Build and execute social media strategy based on executive direction
  • Develop a content editorial calendar to manage content and plan specific, timely marketing campaigns
  • Support SucculentsBox.Com Day-to-day social media activity by writing, copy editing, and proofreading multiple online publications
  • Support the development and implementation of measurable social media campaigns that inspire brand-consumer conversations and influence action
  • Manage development of and adherence to editorial calendar to ensure content and assets are being released on time
    Deliver actionable insights, specific recommendations on how to improve social activity by monitoring and analyzing brand conversations
  • Support brand loyalty and encourage discussion of user-generated content via active community participation and conversation
  • Manage online discussions by listening and responding to users, where appropriate, in a timely and authentic manner
    Escalate issues as needed to proper response team
  • Research and identify social media best practices and relevant brand examples within the space
    Propose creative strategy in collaboration with marketing manager
  • Identify opportunities to develop and implement programs that drive audience engagement and acquisition

Qualifications:

  • Bachelor’s Degree in Marketing, Media or Journalism or proven demonstrated knowledge of New Media
  • 1+ years’ experience working in social media and online marketing
  • Must have proven digital and social experience with demonstrable results
  • Understanding of Facebook paid advertising landscape including, pixels, creating custom audiences, custom conversions and retargeting
  • Experience building landing pages, squeeze pages and/or lead funnels
  • High level of attention to detail
  • Knowledge of all social media platforms
  • Strong copywriting skills
  • Familiarity with video production or editing
  • Self-starter, creative thinker, with experience in analyzing metrics and statistics

Preferred Qualifications:

  • Familiarity with Shopify Platform, Photoshop, & Google Analytics
  • Familiarity with Facebook’s Power Editor and Google Adwords Manager
  • Proficient in Adobe Photoshop and/or Illustrator
  • Experience with Pinterest and running campaigns on Pinterest

Benefits:

  • Competitive Pay Package
  • Flexible schedule and Remote Work can be an option
  • Free snacks and drinks
  • Excellent Health Insurance
  • Annual Bonus based on performance and company’s profit
  • Generous Paid time off (including holidays, vacation days and sick days)
  • Annual Team Building Event
  • Volunteer once a month at Smile Restaurant in Ho Chi Minh City

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